Arana Hills Property Sale Case Study: 5 Howard Court

Recently sold by Sam Scott and Joshua Quinn in Arana Hills

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5 Howard Court, Arana Hills

The vendors of 5 Howard Court, Arana Hills faced the challenge of selling a large and unique family home on behalf of the Salvation Army, adding an extra level of responsibility to the campaign. To ensure the property connected with the right buyers, Sam & Josh focused on creating an inviting presentation through professional property styling and developed a targeted marketing campaign supported by social media promotion across multiple channels.

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Property Statistics

4
Bedrooms
2
Bathrooms
2
Carspaces
850m2
Land Size
$1,628,000
Sold Price

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The Challenge:

5 Howard Court, Arana Hills was a large and unique property that required a carefully considered sales approach to ensure its features and potential were communicated effectively to the market.

As with all properties, the focus is always on achieving the best possible result for the property vendor, and ensuring that the property is well presented, has a carefully planned marketing campaign, and is priced appropriately based on the market conditions.

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The Strategy:

To help buyers connect with the property, Sam & Josh recommended using professional property staging to create a warm and inviting environment that allowed prospective buyers to imagine themselves living in the home. This was particularly important for a large and unique property, where presentation could help buyers understand the lifestyle and potential it offered.

On top of the recommended portal advertising packages, the campaign’s reach was expanded through targeted social media advertising, driving engagement across multiple digital channels and putting the property in front of a broader audience of potential buyers. By combining strong presentation with an amplified digital campaign, greater visibility was achieved and encouraged more buyers to engage with the property.

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The Outcome:

The campaign generated strong buyer engagement, with 32 enquiries and 21 groups attending the first two open homes. The property sold after the first week of open homes, achieving a strong result for this pocket of Arana Hills.

The campaign demonstrated the impact of combining thoughtful property styling with targeted digital marketing, creating an inviting presentation while ensuring the property reached a broad and engaged audience.

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Your Arana Hills Property Expert

With more than 20 years of combined experience and over 1,000 successful property transactions, Sam Scott and Joshua Quinn are established real estate specialists across Arana Hills and Brisbane’s Northside. Their approach combines deep local market knowledge with tailored marketing strategies designed to showcase each property and attract the right buyers.

For homeowners considering selling in Arana Hills, Sam and Josh provide strategic advice, professional marketing and personalised guidance throughout the campaign. Their understanding of local buyer demand allows them to create targeted campaigns that maximise exposure and build strong buyer engagement.

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